Pete, a retired businessman, and Bas, a former piano teacher, are grandfathers who took up rap almost as a joke but quickly realized they had a natural flair for it. With their distinctive British accents and witty wordplay, they began to resonate not only in their home country but across Europe, especially in the UK rap scene.
The Rise to Fame in Europe
Pete & Bas’s breakthrough moment came when their tracks started going viral on social media platforms like YouTube and Instagram. At first, listeners were unsure if these two older men were serious or if they were simply a novelty act. However, once people tuned in to their music, it was clear that Pete & Bas had real talent. Tracks like “Dents in a Peugeot” and “Quick Little Freestyle” showcased their sharp delivery and uncanny ability to flow over beats designed for artists a third their age.
Their music videos—often featuring them in traditional grandad attire, puffing cigars, and rapping on street corners—added a layer of humor that complemented their hard-hitting grime beats. But Pete & Bas weren’t just a visual spectacle; their skills as rappers earned them collaborations with major grime artists like M24 and LD from 67, further solidifying their place in the UK rap scene.
Their tracks soon started charting across European countries, and festival invites followed. Pete & Bas became a sensation not only for their unique image but for their unexpected talent in a genre dominated by much younger acts.
Breaking into the American Market
After conquering Europe, Pete & Bas turned their sights on America, a notoriously difficult market to break into for foreign grime artists. But their viral social media presence helped pave the way. TikTok challenges featuring their tracks, as well as shoutouts from notable American rappers and influencers, accelerated their introduction into the U.S. scene.
Their unique story—two elderly men who rap as well as (if not better than) younger artists—immediately piqued American interest. With performances in key U.S. cities like New York and Los Angeles, Pete & Bas quickly gained a cult following. Collaborating with U.S.-based producers and featuring in American podcasts, they began solidifying their presence.
Pete & Bas’s international appeal lies in the universal relatability of their music. Their songs talk about life’s everyday struggles, but their distinct perspectives as older men give them a refreshing take on topics often rapped about by much younger artists. Their humor also transcends borders, making their music approachable for anyone who appreciates clever wordplay and solid beats.
What’s Next for Pete & Bas?
As Pete & Bas continue to climb the charts and rack up streaming numbers, they show no signs of slowing down. Their recent singles have charted in the U.S., and with more collaborations with American artists rumored, their global presence is only set to grow.
The duo is also expanding beyond just music. Rumors of a documentary about their rise to fame have fans excited, and their ability to sell out shows across multiple continents suggests they are more than just a viral phenomenon—they’re here to stay.
